
Senior Product Manager
- 广东省深圳市
- 长期
- 全职
- Responsible for achieving sales and profitability goals of categories assigned.
- Responsible for product life cycle management of assigned categories.
- Provide an inspirational vision for the given product lines that “changes the game” for Belkin and our markets based upon the consumer understanding you gain in our research efforts.
- Lead market research efforts thru consumer insights, store visits, competitive audits, surveys, channel and regional feedback.
- Collaborate with cross-functional teams to road map, execute and launch products for their given division.
- Prioritize, direct and ensure the creation of product value proposition and concept documents to assess global market needs, identify any gaps and new consumer solutions. Deliver business cases and for executive team approval.
- Team with regional product managers to conduct in-market research and identify a successful product mix for the regions
- Provide strategy and direction to regional and channel product managers to ensure that product launches and transitions are executed as defined
- Partner with product development team, participate and contribute as necessary during the product development process.
- Provide well defined product messaging, packaging and content direction, sell-in decks to cross functional and regional/channel teams
- Direct weekly cadence, agenda and communication with regional/channel teams to ensure product launch support and alignment
- Conduct regular business reviews, lead PM summits, support regional sales line reviews to ensure that business unit initiatives are properly communicated and executed.
- Collaborate with Global integrated marketing teams to develop, communicate and execute go-to-market strategies/product launches, product marketing and messaging.
- Develop an understanding of all elements of our business – supply chain, design, sell-in, in-store merchandising, online merchandising, distribution, etc. – to create long-term barriers-to-entry against competitors in a highly-competitive marketplace.
- Responsible for setting global pricing, positioning and promotions.
- Fulfill responsibilities under OHSAS 18001, understand and fully support OHSAS 18001 system.
- Support Company's Affirmative Action initiatives, providing equal opportunity to employees and candidates.
- Maintain a safe and clean work environment.
- Understand and follow company rules and regulations.
- Perform all other duties as assigned and required.
- Proven capability to deliver successful business cases surrounding consumer needs and products/solutions.
- Proven capability to deliver superior consumer insights based on research plans that you have led or played a significant role in developing
- An energetic leader who has demonstrated an ability to energize others as well around difficult goals and objectives
- A visionary who has created and articulated strategies for their business that have resulted in significant business improvements
- Critical thinking and decision-making experiences demonstrating appropriate balance between thoughtful research and the need for timeliness.
- Natural born leader with an entrepreneurial spirit and dynamic teaming abilities
- Prior background in portfolio and brand management with New Product experience is a plus.
- Proven track record and experience in successfully launching consumer products.
- Four-year college degree in Business Administration or Marketing. MBA highly preferred
- 7+ years experience in a similar role or related work experience within the consumer packaged goods or consumer electronics industry
- Experience leading cross-functional teams and managing other product managers
- Depending on channel, domestic and international travel may be required